Nope

This was posted Thursday, December 13, 2018. It's an interesting opportunity, but not one I am going to pursue. I do enjoy the fact that GoDaddy created the word "ideation" and were so confident in their jargon that it is used in their ad to better explain the qualifications for their position:

1. The ideal candidate has a track record of successful email ideation, collaboration, and content execution, along with the ability to employ the perfect tone for audiences that range from techie to newbie.
2. Actively participate in the ideation phase of brainstorming, ensuring the best ideas bubble up

To be clear, I am NOT in the job market. I proudly work in the HCIS department at the U of I and have done so for 1010 days (2 years, 9 months, 5 days). My goal is to work another 6295 days (17 years, 2 months, 3 weeks, 5 days), and retire when I achieve 20 years of service at the U of I. On that day, I will be alive 24219 days (66 years, 3 months, 3 weeks, 1 day). It's premature to fantasize about retirement, but it is in the back of my mind.

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Email Copywriting Manager
GoDaddy
Hiawatha, IA
About GoDaddy

GoDaddy powers the world's largest cloud platform dedicated to small, independent ventures. With nearly 18 million customers worldwide and over 77 million domain names under management, GoDaddy is the place people come to name their idea, build a professional website, attract customers and manage their work. Our mission is to give our customers the tools, insights and the people to transform their ideas and personal initiative into success. To learn more about the company visit www.GoDaddy.com.

GoDaddy is searching for an experienced, talented email copywriting manager who excels at both writing and managing the writing of compelling, on-brand email copy that inspires our 17 million customers to turn their personal initiative into success, however they measure it. This is a working manager role, responsible for both team and individual output. The job lives in the brand org and reports to the Brand Writing Director.

The ideal candidate has a track record of successful email ideation, collaboration, and content execution, along with the ability to employ the perfect tone for audiences that range from techie to newbie. You’ll also have experience successfully managing and developing a team of writers. You must be comfortable setting, articulating, and driving email creative direction, and the end result should satisfy both brand and business requirements. Collaboration with both fellow brand creatives (designers, especially) and outside-the-team stakeholders is key, as is sharing work with your fellow writers. Experience working in cross-discipline (creative, marketing, product, operations) pods is a plus.

Responsibilities

• Write and edit on-brand copy for emails that speak to our customers and get them excited to take the next step in their journey with us
• Provide insightful email copywriting feedback that crystalizes and clarifies our writing philosophy and approach
• Write in our brand voice (human, friendly, clear) to create moments of clarity and delight and to inspire action
• Pick the perfect brand personality for a particular communication and execute it with aplomb
• Interpret creative briefs, raise question when needed, and distill the information into top-notch writing
• Represent and articulate the goals of the email creative team with brand, marketing and operations partners
• Contribute to and help shape our ever-evolving Brand Writing Styleguide
• Collaborate with designers to ensure content and visuals work in perfect harmony to communicate our message
• Collaborate with product managers, product marketing managers, and operations folks to ensure emails go out on time and on brand and fulfill both business and brand objectives
• Look at email from a strategic perspective; understand how it fits into and supports the larger customer journey
• Report relevant campaign results and messaging test findings to the larger email team to drive top-performing creative
• Guide the shape and direction of email creative in partnership with the UX Design manager
• Prioritize multiple projects and manage competing deadlines
• Distill oftentimes complex and technical concepts into concise, clear messaging that even the technology resistant among us understand
• Collaborate and build relationships; seek out opportunities to connect across the company and look for how to combine, align, and amplify efforts
• Share work across pods and articulate creative approach taken
• Share work with fellow brand creatives and other company writers, take critique in stride, and provide relevant feedback on others’ work
• Actively participate in the ideation phase of brainstorming, ensuring the best ideas bubble up
• Be comfortable having your writing subjected to testing and incorporating results into future efforts
• Maintain and refresh current best practices and methodologies and effectively communicate industry trends and techniques
• Write miscellaneous other copy – internal, recruiting, etc. – as needed

Qualifications

• 10+ years’ writing experience, including email writing that inspires action and achieves business objectives
• Experience managing writers and inspiring them to produce their best work – writing that satisfies both business and creative goals
• Excellent creativity in conceptualizing unique and memorable emails that strengthen our brand and advance our mission of helping people all over the world make their own way
• Excellent communication skills that win friends and influence people
• Ability to influence internal stakeholders by successfully articulating the brand creative vision and direction for particular emails and campaigns
• Ability to link creative to brand and product objectives
• Ability to consistently write in our brand voice (human, friendly, clear) while utilizing the right tone for the job
• Ability to mentor writers and assist in their career development
• Passion for creating superior customer experiences, no matter your title

GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, creed, religion, sex, sexual orientation, gender, gender identity or expression, medical condition, national origin, ancestry, citizenship, marital status or civil partnership/union status, physical or mental disability, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

If you need assistance completing an application for a position with us, please reach out to our Recruiting Team at Recruiting@godaddy.com


To submit your application to this position, please click Apply .
GoDaddy - 18 days ago

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